Tag: emotional spending

Beyond the Price Tag: Decoding the Psychology of Designer Handbag Purchases

Beyond the Price Tag: Decoding the Psychology of Designer Handbag Purchases

Luxury fashion handbags. Celebrities flaunt them on their forearms. Fashion magazines are bursting with their covetous glamour, and they occupy a hallowed place in the fantasies of millions of consumers. In an imperfect world of transportation practicality, accessibility and demand, how do well-heeled consumers continue to shower billions on these...